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The world of Virtual Reality (VR) and Augmented Reality (AR) started developing swiftly and getting all the more popular since 2016. And now in 2023, there are a lot of trends in these technologies that have come up and many more to look forward to. The industrial growth of these two would boom in 2024 and after that. But before we move on to looking at the trends in both of these, let’s understand what are VR and AR in simple words. VR is a simulated environment in objects look real and you feel immersed in it. AR means combining the digital world with the user’s environment in real time. Examples of VR are gaming, Samsung Gear VR, YouTube VR application, and others. Examples of AR are Pokémon Go, AR photography, 3D modeling, and others. Metaverse is a technology that uses the aspects of VR and AR. For creating VR, you need VR headsets, devices, cameras, covers, gloves, trackers, lenses, and other things. For creating AR, you need processors, sensors, GPS, and other things. Another technology is MR or Mixed Reality that is made up of the combination of VR and AR. Mixed Reality is essentially an expansion of AR tech.
An important thing to note is that not all VR technologies are immersive. For example, in some video games, you are controlling the characters in the game via the computer but the environment is not interacting with you. You are not using any VR devices. Semi-immersive environments are also there. In these, you can walk in a 3D environment but other than visual perception, there isn’t any other perception. In collaborative environment, you can talk to 3D characters.
So, let’s take a look at the trends in VR and AR for the year 2023:
In VR, there is a complete immersion in artificial environment. In AR, on the other hand, there is interaction of the tangible and the virtual. Apps like mobile apps would use AR mostly in 2023. With this, the experience would not be completely artificial. But there would be real world things also.
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There are new areas of analysis and revolution.
VR headsets are now less heavy and easier to handle. The designs are smooth and lightweight. Besides that, AR would be incorporated into smartphones. This would be something like a fitted feature into these. Mixed Reality is getting more attention in 2023. Metaverse, MR headsets, cloud computing are trends for this year.
It is about adaptability and using it for different spaces.
3D audio tech is another trend to look out for. When you are into an immersed virtual environment, it can make you drift away from auditory stimuli of the real world. With 3D audio tech, you can enhance the realistic aspect of the awareness. It is like an association between real and physical world. Virtual meetings are also a trend. In the digital space, virtual meetings will contribute in better workspace communications. In the workplace,
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training and prototyping are the uses of VR tech.
VR is an advanced technology and people find it interesting to use. Previously, people thought that it isn’t good to use because it requires a lot of space and could be expensive. But now, the myths have been broken. The headsets are easier to wear and more powerful. App development would become easier now. Entrepreneurship can become better with good use of VR and AR and expansion of market. For education, the concepts of science and social sciences can become more relatable with VR.
Students would get a better understanding and involvement.
By social VR platforms, you can be a part of community gaming and meetings. These are more user-friendly. Also, businesses can hold virtual events to interact with their audience and make it more immersive by using these technologies. Artificial Intelligence is just everywhere. It is integrated with almost every technology trend. Virtual Reality is also getting integrated with AI and you can get more customized experience with this. The virtual world is becoming more active with this. With 5G technology taking over, cloud-based AR technology will be easier. Data speeds will be higher and the blend of 5G and AR will be great. In e-shopping, customer can see interactive product display. This will increase buying behaviors and engage the customers. Also, product design will become more immersive. Using both VR and AR, there will be detailed product designs. Customer support will be enhanced when technology would be used for helping them like customized responses. VR and AR have immense scope for creating more immersive and communicative experiences. Every industry is being benefitted by both these tech. Education, businesses, and gamings are the areas where we can see the use of these technologies and also growth in these industries. The future is bright with the trends in these technologies.
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By Bhawna